Imagery

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Many times, readers or viewers may not take the time to read an entire brochure or Web page, but they will look at the photos and read the captions. Therefore, the imagery needs to convey a clear message and have a purpose for being included.

The imagery featured in Rhodes’ communications should convey a conception of the college as one of the nation’s leading institutions offering a liberal arts and sciences program of the highest quality to an exceptionally talented national and international student body. Images should be of high quality technically, as well.

Print requirements

  • Minimum resolution: 300 dpi at 8 inches wide
  • Printed photos can be scanned by our department for use.
  • Images taken from Web sites cannot be used in print pieces designed by the Office of Communications.

Web requirements

  • Minimum resolution: 72 dpi
  • Printed photos can be scanned by our department for use.
  • Images taken from Web sites without permission cannot be used on electronic publications.
  • Images included in content on Web pages are generally limited to a width of 145 pixels (height is variable). As you select images, please keep in mind that they need to be readable at a relatively small size. For example, photos of a large group of people will not look good on a Web page.